ABOUT ME

Hi! I’m a Digital Marketer with 5 years of working experience for both agency and client side. My experience in different business industries including Dairy, Travel, Healthcare, Consumer Electronics, Fashion and Home Decor & Furniture.

My Expertise

GOOGLE ADS PLATFORM
FACEBOOK ADS
DATA ANALYSIS
  • First Name: Thịnh
  • Experience : 5 Years
  • Location: Binh Thanh District, HCMC

You can find me anywhere!

HEAD OF DIGITAL MARKETING  @ LUXSTAY.COM
Aug 2019 – Present

PERFORMANCE MARKETING MANAGER  @ APPROI.CO
Aug 2019 – Oct 2019

SEARCH ENGINE MARKETING EXPERT @ PERVORM.COM
Mar 2018 – Jul 2019

Client: Friesland Campina
Brand: Friso, Frisian Flag, Dutch Lady
Market: Singapore, Indonesia, Vietnam
Channel: Google, Bing, Coc Coc

✪ Responsibility :
• Building the strategy, implementing campaigns setup from scratch for brand development & users acquisition objective.
• Delivering the performance report
• Implementing the technical setup with tracking system using GTM.
• Consulting the brand team to optimize website and landing page by analyzing user behavior patterns, A/B testing based on campaign performance report.

DIGITAL MARKETING SPECIALIST @ ADAYROI.COM
Mar 2016 – Feb 2018

Categories: Travel, Healthcare service, Consumer Electronic, Fashion
Market: Vietnam
Channel: Search Engine Marketing (Google, Coc Coc), Display, Facebook

✪ Responsibility :
• Delivering the media plan for SEM channels based on the business goal.
• Building the strategy, implementing SEM campaigns from scratch.
• Consulting the Sale Department to develop product and pricing strategy based on findings from market trends and user behaviors.
• Optimizing the product sorting and landing page layout to boost sale.

PRICING ANALYST @ ADAYROI.COM
Sep 2015 – Feb 2016

Working closely with the Marketing department to develop the pricing strategy that ADR can use to beat other competitors while maximizing profitability.

✪ Responsibility :
• Tracking digital campaigns and pricing strategies of main competitors.
• Analyzing pricing changes and market insight.
• Delivering the proposal focus on pricing actions that encourage higher sale values, conversion rates, margin rates, etc.

DIGITAL GURU CERTIFICATE @ GOOGLE PARTNER
Oct 2018

✪ Black Belt : Certifed for successfully completing the The Expert Product Track of the 2018 Digital Guru Program

SEARCH CERTIFICATE @ KENSHOO
Apr 2018
✪ Kenshoo Search powered by Machine Learning is the new way to automate Search campaigns to maximize Marketing impact with minimum effort

LEADERSHIP COACHING PROGRAM @ VINGROUP
Apr 2017
Participating 6 months leadership coaching of the Vingroup Future Leaders Incubator Program

GOOGLE ADWORDS CERTIFIED @ GOOGLE PARTNER
Jan 2017
✪ Search – Display – Mobile Advertising

BACHELOR’S DEGREE @ UNIVERSITY OF ECONOMICS HCMC
June 2014
✪ Business Administration

GALLERY

“People born not to disappear like a grain of sand anonymous. They were born to in the marks left on the ground, imprinted in the hearts of others”